E-Commerce News

At one time (fairly recently) if you operated a business, having a website of some type was good. However, it was not critical, and the details governing its functionality were sketchy at best.

As of today, a business with no e-commerce operations is in a precarious situation. Numerous studies confirm what many savvy companies knew long ago. E-commerce is not the wave of the future. E-commerce is right now.


E-commerce is More Important Than You Think

  • Australia is the tenth-largest e-commerce market globally, judging by revenue
  • Estimates say that by 2021, Australia’s market will be $35.2 billion
  • In 2021, e-commerce will dominate 85.2 per cent of the market and 22 million people will shop online.

It is easy to see that Australian businesses have a great deal of their success riding on their ability to succeed in the highly competitive world of e-commerce. As an owner of a business, you need to ask yourself if you are ready to out-pace your competition.

You will want to make sure that you employ excellent e-commerce tactics such as free shipping thresholds within your website, as well as taking advantage of superior strategies to improve your site traffic and conversion rate. It is essential to get things right the first time because customers frequently do not offer retailers a second chance.

This is why many businesses opt to work with professionals who are skilled and knowledgeable in making your web page excels in e-commerce.

What is your ideal free shipping threshold?

The Psychology of Free Shipping: How to Set the Right Threshold for Your Business

As e-commerce dominates a huge percentage of businesses around the globe, owners and managers continue to scramble to find ways to separate themselves from their competition. A popular and successful strategy is to offer customers free shipping once their online purchases reach a designated amount. A key component to this plan working in your favour…