Digital marketing

The top digital marketing trends and must-haves in 2024

Embracing the power of digital marketing is essential for business growth. Discover the key digital marketing trends and current must-haves that will keep you ahead of the competition.

Matylda Bejger

Matylda Bejger

Branding and Content Strategist

Discover the key digital marketing trends for 2024 and current must-haves from our content and branding expert, Matylda.
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Colour psychology
Digital marketing

Colour psychology 101: The strategic role of colour in marketing

In this blog post, we explain why colour is so important in marketing (particularly in this digital age), and what you can accomplish by correctly using colour throughout your targeted marketing campaigns.

Many e-commerce businesses today use email marketing.
Digital marketing

Why does my business need email marketing?

Email marketing provides you with one of the most significant returns on investment, about $42 for every $1 spent. With such an outstanding ROI, is your business taking advantage?

Digital Hitman
Digital marketing

Google Analytics: How it can benefit your business

Google Analytics is a FREE tool that tracks activity on your website such as sources of traffic, user behaviour and demographics, conversions, and more. Learn why it’s critical for any business and how to take advantage of its many benefits.

What should your marketing budget be?
Digital marketing

Setting your digital marketing budget: how much should you spend?

Learn how to easily calculate your marketing budget, how much you should allocate to digital marketing, and what to expect from different tiers of investment.

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