Agency blog

Digital marketing and SEO insights

SEO

Google Helpful Content Update: Who were the winners and losers?

How to navigate Google’s Helpful Content Update: Learn why real expertise now beats SEO tactics in rankings and how to revitalise your website’s content strategy.

Brad Russell

Brad Russell

SEO Expert & Director

Web design

The ultimate guide to landing pages and why they convert so well

Well designed landing pages lead to better SEO results, a higher conversion rate, and more leads (or sales). Learn what a landing page is, see examples, discover why they convert so well, and much more!

DH Landing page.
SEO

How rich snippets can increase website traffic

A rich snippet is a search result that Google displays containing information about the search topic. When utilised properly, they can lead to a huge influx of organic visitors to your website.

Digital Hitmen Rich Snippet
Digital marketing

Why does my business need email marketing?

Email marketing provides you with one of the most significant returns on investment, about $42 for every $1 spent. With such an outstanding ROI, is your business taking advantage?

Many e-commerce businesses today use email marketing.
Ecommerce

Ecommerce email marketing: 15 essential campaigns

An engaging email marketing strategy helps you build long-term relationships with your audience. Use these email campaigns to supercharge your Ecommerce business.

Email marketing is a great way to develop your brand because it gives you a direct line to the email inboxes of your customers.
Digital marketing

Google Analytics: How it can benefit your business

Google Analytics is a FREE tool that tracks activity on your website such as sources of traffic, user behaviour and demographics, conversions, and more. Learn why it’s critical for any business and how to take advantage of its many benefits.

Digital Hitman
Social media

Keys to understanding the link between social media and SEO

Over the past decade, social media has become hugely popular for businesses and their customers. Does it have a positive (or negative) effect on your SEO?

It is important to understand how SEO impacts social networks.
Social media

A complete guide to creating a social media content plan

How can you stay on top of social media posts and share engaging content? The key is a well-planned social media content plan (calendar). Learn what a social media calendar is, how to create one, what content to share, and useful tools to maximise the effectiveness of your social media campaigns.

A social media calendar is important for planning your marketing strategy on social media in advance.
SEO

Website architecture: Best practices for SEO

Learn what website architecture is, why it should form the foundation of a successful SEO campaign, and best practices to help you maximise visits, leads and sales.

A good site structure can be highly beneficial for your SEO and your users.

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